:root {
  --bg: #ffffff;
  --soft: #f4f4f2;
  --ink: #0b0b0b;
  --ink-2: #4a4a4a;
  --muted: #8a8a8a;
  --line: #e6e6e3;
  --dark: #0b0b0b;
  --radius: 20px;
  --wrap: 1200px;
  --font: "Inter", system-ui, -apple-system, sans-serif;
  --display: "Inter Tight", "Inter", system-ui, sans-serif;
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body { font-family: var(--font); background: var(--bg); color: var(--ink); -webkit-font-smoothing: antialiased; line-height: 1.5; overflow-x: hidden; }
img, video { display: block; max-width: 100%; }
a { color: inherit; }

.wrap { width: 100%; max-width: var(--wrap); margin: 0 auto; padding: 0 24px; }
.narrow { max-width: 860px; }
.center { text-align: center; }

h1, h2, h3 { font-family: var(--display); letter-spacing: -0.03em; line-height: 1.02; font-weight: 600; }
h1 { font-size: clamp(42px, 7vw, 92px); }
h2 { font-size: clamp(34px, 5vw, 64px); }
h3 { font-size: 22px; letter-spacing: -0.02em; line-height: 1.2; }
.lead { font-size: clamp(17px, 1.6vw, 20px); color: rgba(255,255,255,.78); max-width: 460px; margin-top: 20px; }
.sub { font-size: 18px; color: var(--ink-2); margin-top: 16px; max-width: 560px; }
.eyebrow { font-size: 13px; font-weight: 500; text-transform: uppercase; letter-spacing: .12em; color: var(--muted); margin-bottom: 16px; }
.micro { font-size: 13px; color: var(--muted); margin-top: 16px; }

/* Buttons */
.btn { display: inline-flex; align-items: center; gap: 10px; padding: 16px 26px; border-radius: 999px; font-weight: 500; font-size: 15px; text-decoration: none; transition: transform .2s, background .2s, opacity .2s; white-space: nowrap; }
.btn span { transition: transform .2s; }
.btn:hover span { transform: translateX(4px); }
.btn:hover { transform: translateY(-1px); }
.btn-dark { background: var(--ink); color: #fff; }
.btn-light { background: #fff; color: var(--ink); }
.btn-sm { padding: 11px 18px; font-size: 14px; }
.btn-lg { padding: 20px 34px; font-size: 17px; margin-top: 36px; }
.link-muted { color: rgba(255,255,255,.7); text-decoration: none; font-size: 15px; }
.link-muted:hover { color: #fff; }

.chip { display: inline-flex; align-items: center; gap: 8px; padding: 7px 14px; border-radius: 999px; background: rgba(255,255,255,.12); backdrop-filter: blur(10px); color: #fff; font-size: 13px; border: 1px solid rgba(255,255,255,.18); margin-bottom: 24px; }
.chip-dark { background: rgba(255,255,255,.08); }
.dot { width: 7px; height: 7px; border-radius: 50%; background: #3ddc84; box-shadow: 0 0 0 0 rgba(61,220,132,.6); animation: pulse 2s infinite; }
@keyframes pulse { 70% { box-shadow: 0 0 0 8px rgba(61,220,132,0); } 100% { box-shadow: 0 0 0 0 rgba(61,220,132,0); } }

/* Nav */
.nav { position: fixed; top: 16px; left: 50%; transform: translateX(-50%); z-index: 50; width: calc(100% - 32px); max-width: var(--wrap); display: flex; align-items: center; justify-content: space-between; gap: 16px; padding: 8px 8px 8px 8px; border-radius: 999px; background: rgba(255,255,255,.72); backdrop-filter: blur(16px) saturate(1.4); -webkit-backdrop-filter: blur(16px) saturate(1.4); border: 1px solid rgba(0,0,0,.06); }
.logo-pill { font-family: var(--display); font-weight: 700; letter-spacing: .02em; text-decoration: none; padding: 9px 18px; border-radius: 999px; background: var(--ink); color: #fff; font-size: 14px; }
.nav-links { display: flex; gap: 28px; }
.nav-right { display: flex; align-items: center; gap: 8px; }
.lang { display: flex; padding: 3px; border-radius: 999px; background: rgba(0,0,0,.06); }
.lang button { border: 0; background: none; font: inherit; font-size: 12px; font-weight: 600; letter-spacing: .04em; padding: 7px 10px; border-radius: 999px; color: var(--muted); cursor: pointer; }
.lang button.active { background: #fff; color: var(--ink); box-shadow: 0 1px 3px rgba(0,0,0,.1); }
.nav-links a { text-decoration: none; font-size: 14px; color: var(--ink-2); }
.nav-links a:hover { color: var(--ink); }

/* Hero */
.hero { position: relative; min-height: 100svh; display: flex; align-items: flex-end; background: #111; color: #fff; overflow: hidden; }
.hero-photo { position: absolute; inset: 0; background: radial-gradient(ellipse at 70% 40%, #5a5a5a 0%, #1a1a1a 55%, #0b0b0b 100%); background-size: cover; background-position: 70% center; filter: grayscale(1) contrast(1.05); transform: scale(1.04); animation: heroZoom 14s ease-out forwards; }
@keyframes heroZoom { to { transform: scale(1); } }
.hero-shade { position: absolute; inset: 0; background: linear-gradient(90deg, rgba(0,0,0,.72) 0%, rgba(0,0,0,.25) 50%, rgba(0,0,0,0) 75%), linear-gradient(0deg, rgba(0,0,0,.55) 0%, rgba(0,0,0,0) 40%); }
.hero-content { position: relative; padding-bottom: 72px; padding-top: 140px; }
.hero-cta { display: flex; align-items: center; gap: 28px; margin-top: 36px; flex-wrap: wrap; }

/* Trusted by */
.trusted { padding: 56px 0 48px; border-bottom: 1px solid var(--line); }
.marquee { overflow: hidden; margin-top: 8px; mask-image: linear-gradient(90deg, transparent, #000 10%, #000 90%, transparent); -webkit-mask-image: linear-gradient(90deg, transparent, #000 10%, #000 90%, transparent); }
.marquee-track { display: flex; align-items: center; gap: 64px; width: max-content; animation: scroll var(--dur, 40s) linear infinite; }
.marquee:hover .marquee-track { animation-play-state: paused; }
@keyframes scroll { to { transform: translateX(-50%); } }
.marquee-item { height: 40px; display: flex; align-items: center; opacity: .55; transition: opacity .2s; cursor: pointer; background: none; border: 0; color: var(--ink); }
.marquee-item:hover { opacity: 1; }
.marquee-item.static { cursor: default; }
.marquee-item.static:hover { opacity: .55; }
.marquee-item img { height: 100%; width: auto; max-width: 150px; object-fit: contain; filter: grayscale(1) contrast(1.15); transition: filter .25s; }
.marquee-item:not(.static):hover img { filter: none; }
.marquee-item .wordmark { font-family: var(--display); font-weight: 700; font-size: 22px; letter-spacing: -0.02em; white-space: nowrap; }

/* Sections */
.section { padding: 120px 0; }
.section.soft { background: var(--soft); }
.section.dark { background: var(--dark); color: #fff; }
.section-head { margin-bottom: 56px; }

/* Filters + grid */
.filters { display: flex; flex-wrap: wrap; gap: 8px; margin-bottom: 32px; }
.filter { border: 1px solid var(--line); background: #fff; padding: 9px 16px; border-radius: 999px; font: inherit; font-size: 14px; cursor: pointer; color: var(--ink-2); transition: all .15s; }
.filter:hover { border-color: var(--ink); color: var(--ink); }
.filter.active { background: var(--ink); border-color: var(--ink); color: #fff; }
.filter .count { opacity: .5; margin-left: 4px; }

.grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.card { position: relative; border-radius: var(--radius); overflow: hidden; background: #e9e9e6; aspect-ratio: 4/5; cursor: pointer; border: 0; padding: 0; text-align: left; font: inherit; color: #fff; isolation: isolate; }
.card.hidden { display: none; }
.card-media { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: transform .6s cubic-bezier(.2,.7,.2,1); }
.card:hover .card-media { transform: scale(1.04); }
.card::after { content: ""; position: absolute; inset: 0; background: linear-gradient(0deg, rgba(0,0,0,.7) 0%, rgba(0,0,0,0) 45%); z-index: 1; }
.card-info { position: absolute; left: 0; right: 0; bottom: 0; padding: 22px; z-index: 2; display: flex; align-items: flex-end; justify-content: space-between; gap: 12px; }
.card-name { font-family: var(--display); font-size: 24px; font-weight: 600; letter-spacing: -0.02em; line-height: 1.1; }
.card-ind { font-size: 13px; opacity: .75; margin-top: 4px; }
.card-logo { position: absolute; top: 18px; left: 18px; z-index: 2; height: 30px; max-width: 110px; object-fit: contain; filter: brightness(0) invert(1); opacity: .95; }
.card-count { position: absolute; top: 16px; right: 16px; z-index: 2; font-size: 12px; padding: 5px 10px; border-radius: 999px; background: rgba(0,0,0,.4); backdrop-filter: blur(8px); }
.card-arrow { width: 42px; height: 42px; border-radius: 50%; background: #fff; color: var(--ink); display: grid; place-items: center; flex-shrink: 0; transition: transform .25s; }
.card:hover .card-arrow { transform: rotate(-45deg); }
.card-placeholder { position: absolute; inset: 0; display: grid; place-items: center; background: linear-gradient(135deg, #2a2a2a, #0f0f0f); font-family: var(--display); font-size: 40px; font-weight: 700; color: rgba(255,255,255,.12); }

.stats { display: grid; grid-template-columns: repeat(3, 1fr); margin-top: 72px; border-top: 1px solid var(--line); }
.stats div { padding: 32px 0 0; }
.stats strong { display: block; font-family: var(--display); font-size: clamp(40px, 5vw, 64px); font-weight: 600; letter-spacing: -0.04em; line-height: 1; }
.stats span { color: var(--muted); font-size: 15px; }

/* Manifesto */
.manifesto { font-family: var(--display); font-size: clamp(26px, 3.4vw, 44px); line-height: 1.18; letter-spacing: -0.025em; font-weight: 500; }
.manifesto span { color: #8f8f8f; }

/* Services */
.services { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; }
.services article { background: #fff; padding: 36px 32px 40px; min-height: 240px; transition: background .2s; }
.services article:hover { background: var(--soft); }
.services .num { font-size: 13px; color: var(--muted); display: block; margin-bottom: 48px; }
.services p { color: var(--ink-2); margin-top: 10px; font-size: 15px; }
.formats { margin-top: 28px; color: var(--ink-2); font-size: 15px; }

/* Compare */
.compare { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.compare .col { border-radius: var(--radius); padding: 40px; }
.compare .old { background: #fff; color: var(--muted); }
.compare .old li { text-decoration: line-through; text-decoration-color: rgba(0,0,0,.25); }
.compare .new { background: var(--ink); color: #fff; }
.compare h3 { margin-bottom: 24px; }
.compare ul { list-style: none; }
.compare li { padding: 14px 0; border-top: 1px solid rgba(128,128,128,.2); font-size: 17px; }
.compare .new li::before { content: "✓"; margin-right: 12px; color: #3ddc84; }

/* Steps */
.steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 40px; }
.step { width: 48px; height: 48px; border-radius: 50%; border: 1px solid var(--ink); display: grid; place-items: center; font-weight: 600; margin-bottom: 28px; }
.steps p { color: var(--ink-2); margin-top: 10px; }

/* About */
.about { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: center; }
.about-photo { position: relative; aspect-ratio: 4/5; border-radius: var(--radius); background: linear-gradient(135deg, #3a3a3a, #0f0f0f); background-size: cover; background-position: center; filter: grayscale(1); overflow: hidden; }
.about-photo .badge { position: absolute; left: 18px; bottom: 18px; background: rgba(255,255,255,.92); color: var(--ink); font-size: 13px; padding: 10px 14px; border-radius: 14px; line-height: 1.35; }
.about .btn { margin-top: 32px; }

/* FAQ */
.faq-wrap { display: grid; grid-template-columns: 1fr 1.4fr; gap: 64px; align-items: start; }
.faq details { border-top: 1px solid var(--line); }
.faq details:last-child { border-bottom: 1px solid var(--line); }
.faq summary { list-style: none; cursor: pointer; padding: 24px 40px 24px 0; font-size: 18px; font-weight: 500; position: relative; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; position: absolute; right: 4px; top: 50%; transform: translateY(-50%); font-size: 24px; font-weight: 300; transition: transform .2s; }
.faq details[open] summary::after { transform: translateY(-50%) rotate(45deg); }
.faq details p { padding: 0 40px 24px 0; color: var(--ink-2); }

/* CTA */
.cta { background: var(--dark); color: #fff; padding: 140px 0 32px; }
.cta .sub { color: rgba(255,255,255,.65); margin: 20px auto 0; }
.cta .micro a { color: rgba(255,255,255,.6); }
.footer { display: flex; justify-content: space-between; margin-top: 120px; padding-top: 24px; border-top: 1px solid rgba(255,255,255,.12); font-size: 13px; color: rgba(255,255,255,.5); }
.footer a { text-decoration: none; }

/* Modal */
.modal { position: fixed; inset: 0; z-index: 100; display: none; }
.modal.open { display: block; }
.modal-backdrop { position: absolute; inset: 0; background: rgba(0,0,0,.6); backdrop-filter: blur(6px); animation: fade .25s; }
.modal-panel { position: absolute; inset: 24px; max-width: 1200px; margin: 0 auto; background: #fff; border-radius: 24px; overflow-y: auto; padding: 48px; animation: up .35s cubic-bezier(.2,.7,.2,1); }
@keyframes fade { from { opacity: 0; } }
@keyframes up { from { opacity: 0; transform: translateY(24px); } }
.modal-close { position: sticky; top: 0; float: right; width: 44px; height: 44px; border-radius: 50%; border: 0; background: var(--soft); cursor: pointer; font-size: 16px; z-index: 2; }
.modal-head { display: flex; gap: 24px; align-items: center; margin-bottom: 40px; }
.modal-logo { width: 84px; height: 84px; border-radius: 20px; background: var(--soft); display: grid; place-items: center; padding: 14px; flex-shrink: 0; font-family: var(--display); font-weight: 700; font-size: 28px; }
.modal-logo img { max-height: 100%; object-fit: contain; }
.modal-head h3 { font-size: clamp(30px, 4vw, 48px); }
.modal-head .eyebrow { margin-bottom: 8px; }
.modal-meta { color: var(--ink-2); margin-top: 8px; }
.modal-meta b { color: var(--ink); font-weight: 600; }
.modal-media { columns: 3 280px; column-gap: 16px; }
.modal-media > * { break-inside: avoid; margin-bottom: 16px; border-radius: 16px; width: 100%; background: var(--soft); }

/* Reveal */
.reveal { opacity: 0; transform: translateY(24px); transition: opacity .8s, transform .8s cubic-bezier(.2,.7,.2,1); }
.reveal.in { opacity: 1; transform: none; }

/* Responsive */
@media (max-width: 960px) {
  .nav-links { display: none; }
  .grid, .services { grid-template-columns: repeat(2, 1fr); }
  .steps { grid-template-columns: 1fr; gap: 32px; }
  .about, .faq-wrap { grid-template-columns: 1fr; gap: 40px; }
  .section { padding: 88px 0; }
}
@media (max-width: 600px) {
  .wrap { padding: 0 16px; }
  .grid, .services, .compare { grid-template-columns: 1fr; }
  .stats { grid-template-columns: 1fr; }
  .stats div { padding: 24px 0; border-bottom: 1px solid var(--line); }
  .compare .col { padding: 28px; }
  .modal-panel { inset: 8px; padding: 24px 16px; border-radius: 18px; }
  .modal-head { flex-direction: column; align-items: flex-start; gap: 16px; }
  .hero-shade { background: linear-gradient(0deg, rgba(0,0,0,.85) 0%, rgba(0,0,0,.2) 70%); }
  .marquee-track { gap: 40px; }
}
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition: none !important; }
  .reveal { opacity: 1; transform: none; }
}

.more { margin-top: 28px; padding: 22px 26px; border-radius: var(--radius); background: var(--soft); font-size: 17px; color: var(--ink-2); }
.more b { color: var(--ink); font-weight: 600; }
.more + .formats { margin-top: 16px; }

/* ---- Hero: keep the face clear of the text ---- */
.hero h1 { font-size: clamp(40px, 5.4vw, 76px); max-width: 640px; }
.hero-photo { background-position: 78% 35%; }
.hero-content .lead { max-width: 440px; }
@media (min-aspect-ratio: 16/9) {
  .hero-photo { background-position: right 35%; }
}
@media (max-width: 1100px) {
  /* photo on top, text on a dark band below */
  .hero-photo { inset: 0 0 auto 0; height: 64%; background-position: 64% 30%; animation: none; transform: none; }
  .hero-shade { background: linear-gradient(0deg, #0b0b0b 0%, #0b0b0b 36%, rgba(11,11,11,.55) 48%, rgba(11,11,11,0) 66%); }
  .hero { background: #0b0b0b; }
  .hero-content { padding-bottom: 56px; }
}
@media (max-width: 600px) {
  .hero-photo { height: 58%; background-position: 60% 25%; }
  .hero-shade { background: linear-gradient(0deg, #0b0b0b 0%, #0b0b0b 44%, rgba(11,11,11,.5) 54%, rgba(11,11,11,0) 70%); }
}
.hero h1 { font-size: clamp(40px, 4.8vw, 68px); max-width: 720px; }
@media (max-width: 600px) {
  .nav > .nav-right > .btn-sm { display: none; }
  .nav { padding-right: 10px; }
}
@media (min-width: 1101px) {
  /* push the portrait right so the headline never touches the face */
  .hero { background: #0b0b0b; }
  .hero-photo { left: 16vw; background-position: 70% 35%;
    -webkit-mask-image: linear-gradient(90deg, transparent 0%, #000 30%);
            mask-image: linear-gradient(90deg, transparent 0%, #000 30%); }
}

/* Card logo: original colours on a small white pill (works for every logo, incl. emblems) */
.card-logo { filter: none; opacity: 1; height: 38px; max-width: 130px; padding: 7px 12px; background: rgba(255,255,255,.94); border-radius: 12px; box-sizing: border-box; }

/* Landscape (16:9) work spans two columns so it isn't cropped */
.grid { grid-auto-flow: dense; }
.card.wide { grid-column: span 2; aspect-ratio: auto; min-height: 100%; }
@media (max-width: 600px) {
  .card.wide { grid-column: auto; aspect-ratio: 16/9; min-height: 0; }
}
.modal-media:has(> :only-child) { columns: 1; max-width: 900px; margin: 0 auto; }

/* =========================================================
   V2 — dynamic, template-inspired look
   ========================================================= */
:root { --bg: #ecece9; --card: #ffffff; --accent: #e4572e; --hand: "Caveat", cursive; }
body { background: var(--bg); }
.grain { position: fixed; inset: 0; z-index: 90; pointer-events: none; opacity: .22; mix-blend-mode: multiply;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='160' height='160'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/><feColorMatrix values='0 0 0 0 0  0 0 0 0 0  0 0 0 0 0  0 0 0 .55 0'/></filter><rect width='100%' height='100%' filter='url(%23n)'/></svg>"); }
.section, .section.soft { background: transparent; }
.trusted { border-bottom: 0; }
.center-sub { margin-left: auto; margin-right: auto; }
.sub.small { font-size: 15px; color: var(--muted); }
.section-head.center { text-align: center; }
.scroll-down { position: absolute; left: 50%; bottom: 28px; transform: translateX(-50%); width: 44px; height: 44px; border-radius: 50%;
  display: grid; place-items: center; color: #fff; text-decoration: none; background: rgba(255,255,255,.12); border: 1px solid rgba(255,255,255,.25);
  backdrop-filter: blur(8px); animation: bob 2.4s ease-in-out infinite; z-index: 2; }
@keyframes bob { 50% { transform: translate(-50%, 6px); } }
.hero-photo { will-change: translate; }

/* Reels */
.reel-block { margin-top: 24px; }
.reel-title { font-family: var(--display); font-size: 22px; font-weight: 600; letter-spacing: -0.02em; margin-bottom: 18px; }
.reel { overflow: hidden; padding: 6px 0 14px; }
.reel-track { display: flex; gap: 18px; width: max-content; animation: scroll var(--dur, 40s) linear infinite; padding-left: 18px; }
.reel-track.reverse { animation-direction: reverse; }
.reel:hover .reel-track { animation-play-state: paused; }
.reel-item { position: relative; border: 0; padding: 0; cursor: pointer; border-radius: 18px; overflow: hidden; background: #d9d9d5;
  box-shadow: 0 10px 30px -12px rgba(0,0,0,.25); transition: transform .35s cubic-bezier(.2,.7,.2,1); flex-shrink: 0; }
.reel-item:hover { transform: translateY(-6px) scale(1.015); }
.reel-item.ads { width: clamp(300px, 34vw, 520px); aspect-ratio: 16/9; }
.reel-item.social { width: clamp(170px, 16vw, 250px); aspect-ratio: 9/16; }
.reel-item video { width: 100%; height: 100%; object-fit: cover; display: block; }
.reel-cap { position: absolute; left: 12px; bottom: 12px; font-size: 12px; font-weight: 600; color: #fff; padding: 5px 10px; border-radius: 999px;
  background: rgba(0,0,0,.45); backdrop-filter: blur(6px); opacity: 0; transform: translateY(6px); transition: all .25s; }
.reel-item:hover .reel-cap { opacity: 1; transform: none; }

/* Handwritten note */
.hand-note { position: relative; display: flex; flex-direction: column; align-items: center; margin: 18px auto 6px; color: var(--accent);
  font-family: var(--hand); font-size: clamp(26px, 2.6vw, 34px); line-height: 1.05; text-align: center; transform: rotate(-4deg); }
.hand-arrow { width: 54px; height: 54px; margin-bottom: 2px; }

/* Stats line */
.stats-line { display: flex; flex-wrap: wrap; justify-content: center; align-items: baseline; gap: 10px 18px; margin: 64px 0 80px;
  font-family: var(--display); font-size: clamp(20px, 2.4vw, 30px); letter-spacing: -0.02em; color: var(--ink-2); text-align: center; }
.stats-line b { color: var(--ink); font-weight: 600; }
.stats-line i { font-style: normal; color: var(--muted); }

/* All brands grid (smaller, 4 columns) */
.all-brands { margin-top: 8px; }
.grid { grid-template-columns: repeat(4, 1fr); gap: 16px; }
.card { border-radius: 18px; box-shadow: 0 10px 30px -14px rgba(0,0,0,.3); }
.card-name { font-size: 20px; }
.filter { background: rgba(255,255,255,.7); }

/* Manifesto */
.manifesto-wrap { position: relative; padding: 160px 0; overflow: hidden; }
.manifesto { color: var(--ink); font-size: clamp(28px, 3.6vw, 48px); line-height: 1.16; }
.manifesto .w { color: #bdbdb8; transition: color .35s; }
.manifesto .w.lit { color: var(--ink); }
.float-tags { position: absolute; inset: 0; pointer-events: none; }
.ftag { position: absolute; font-size: 13px; font-weight: 500; padding: 9px 15px; border-radius: 999px; background: #fff;
  box-shadow: 0 8px 24px -8px rgba(0,0,0,.22); animation: float 6s ease-in-out infinite; white-space: nowrap; }
.ftag.t1 { left: 6%; top: 24%; transform: rotate(-6deg); }
.ftag.t2 { left: 9%; top: 48%; animation-delay: -2s; transform: rotate(4deg); }
.ftag.t3 { left: 5%; top: 70%; animation-delay: -4s; transform: rotate(-3deg); }
.ftag.t4 { right: 6%; top: 22%; animation-delay: -1s; transform: rotate(5deg); }
.ftag.t5 { right: 9%; top: 47%; animation-delay: -3s; transform: rotate(-5deg); }
.ftag.t6 { right: 5%; top: 70%; animation-delay: -5s; transform: rotate(3deg); }
@keyframes float { 50% { translate: 0 -12px; } }

/* Services cards */
.services { gap: 18px; background: transparent; border: 0; border-radius: 0; overflow: visible; }
.services article.svc { background: var(--card); border-radius: 22px; padding: 16px 16px 26px; min-height: 0;
  box-shadow: 0 12px 34px -16px rgba(0,0,0,.28); transition: transform .35s cubic-bezier(.2,.7,.2,1), box-shadow .35s; }
.services article.svc:hover { background: var(--card); transform: translateY(-6px); box-shadow: 0 22px 44px -18px rgba(0,0,0,.35); }
.svc-media { aspect-ratio: 16/10; border-radius: 14px; overflow: hidden; background: #e7e7e3; margin-bottom: 22px; }
.svc-media video { width: 100%; height: 100%; object-fit: cover; display: block; filter: grayscale(.15); }
.svc h3 { font-size: clamp(22px, 2vw, 28px); padding: 0 8px; }
.svc p { padding: 0 8px; }
.more { background: var(--card); }

/* Who it's for */
.who { padding: 110px 0; }
.h2-mid { font-size: clamp(28px, 3.4vw, 44px); margin-bottom: 36px; }
.pill-rows { display: grid; gap: 14px; margin-bottom: 28px; mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); }
.pill-row { overflow: hidden; }
.pill-track { display: flex; gap: 12px; width: max-content; animation: scroll 50s linear infinite; }
.pill-track.reverse { animation-direction: reverse; }
.pill { padding: 12px 20px; border-radius: 999px; background: var(--card); font-size: 15px; white-space: nowrap; box-shadow: 0 6px 18px -10px rgba(0,0,0,.25); }

/* Compare */
.compare .old { background: rgba(255,255,255,.5); }
.compare .new { background: var(--card); color: var(--ink); box-shadow: 0 24px 50px -22px rgba(0,0,0,.35); transform: translateY(-8px); }
.compare .new h3 { color: var(--accent); }
.compare .new li { border-top-color: var(--line); }

/* Process: tilted cards with hand-drawn connectors */
.steps { position: relative; grid-template-columns: repeat(3, 1fr); gap: 28px; padding: 40px 0 20px; }
.steps-lines { position: absolute; inset: 0; width: 100%; height: 100%; color: var(--accent); z-index: 2; pointer-events: none; }
.step-card { position: relative; background: var(--card); border-radius: 22px; padding: 30px 28px 34px; min-height: 340px; display: flex; flex-direction: column;
  box-shadow: 0 20px 44px -20px rgba(0,0,0,.35); transition: transform .45s cubic-bezier(.2,.7,.2,1); }
.step-card.s1 { transform: rotate(-4deg) translateY(16px); }
.step-card.s2 { transform: rotate(2deg) translateY(-14px); }
.step-card.s3 { transform: rotate(-2deg) translateY(22px); }
.step-card:hover { transform: rotate(0) translateY(-6px); z-index: 3; }
.step-card.reveal { opacity: 0; }
.step-card.reveal.in { opacity: 1; }
.step-num { font-family: var(--display); font-size: 64px; font-weight: 500; line-height: 1; margin-bottom: auto; }
.step-card h3 { margin-top: 40px; }
.step-card p { color: var(--ink-2); margin-top: 10px; font-size: 15px; }

/* About: tilted polaroid + handwritten label */
.about { grid-template-columns: 1fr 1fr; gap: 72px; }
.polaroid-wrap { position: relative; padding-top: 56px; }
.hand-label { position: absolute; top: -6px; left: -6px; z-index: 3; color: var(--accent); font-family: var(--hand); font-size: clamp(26px, 2.6vw, 34px);
  line-height: 1.05; transform: rotate(-8deg); }
.polaroid { margin: 0; background: #fff; padding: 12px 12px 14px; border-radius: 16px; transform: rotate(-3deg);
  box-shadow: 0 30px 60px -26px rgba(0,0,0,.45); transition: transform .5s cubic-bezier(.2,.7,.2,1); }
.polaroid:hover { transform: rotate(0deg) scale(1.01); }
.about-photo { aspect-ratio: 4/3; border-radius: 10px; filter: grayscale(1); background-position: 62% 35%; }
.about-photo .badge { display: none; }
.photo-cap { margin-top: 18px; font-size: 13px; color: var(--muted); text-align: right; }
.about-text { font-size: 19px; color: var(--ink); max-width: 520px; }

/* FAQ / CTA tweaks */
.faq details { border-color: #d8d8d4; }

@media (max-width: 960px) {
  .grid { grid-template-columns: repeat(2, 1fr); }
  .float-tags { display: none; }
  .manifesto-wrap { padding: 100px 0; }
  .steps { grid-template-columns: 1fr; gap: 22px; }
  .steps-lines { display: none; }
  .step-card { min-height: 0; }
  .step-card.s1, .step-card.s2, .step-card.s3 { transform: rotate(0); }
  .about { grid-template-columns: 1fr; gap: 40px; }
}
@media (max-width: 600px) {
  .grid { grid-template-columns: 1fr; }
  .card.wide { grid-column: auto; }
  .reel-item.ads { width: 78vw; }
  .reel-item.social { width: 44vw; }
  .compare .new { transform: none; }
}
@media (max-width: 600px) {
  .grid { grid-template-columns: repeat(2, 1fr); gap: 10px; }
  .card.wide { grid-column: span 2; }
  .card-name { font-size: 16px; }
  .card-info { padding: 12px; }
  .card-arrow { width: 30px; height: 30px; font-size: 13px; }
  .card-logo { height: 28px; max-width: 96px; padding: 5px 8px; top: 10px; left: 10px; }
  .card-count { top: 10px; right: 10px; font-size: 11px; }
  .card-placeholder { font-size: 28px; }
}

.about-photo { background-position: 50% 30%; }
.about-text { font-size: 18px; line-height: 1.6; color: var(--ink-2); }
.about-text p + p { margin-top: 14px; }
.about-text p:first-child { color: var(--ink); font-size: 20px; }
.about .btn { margin-top: 28px; }

/* Avatare AI: cardul deschide galeria */
.svc-gallery { cursor: pointer; }
.svc-more { display: inline-block; margin: 14px 8px 0; font-size: 14px; font-weight: 600; color: var(--accent); }
.svc-gallery:hover .svc-more { text-decoration: underline; }
.svc-media img { width: 100%; height: 100%; object-fit: cover; object-position: 50% 62%; display: block; }
/* Ce credem: mai multe paragrafe */
.manifesto .mpar { display: block; }
.manifesto .mpar + .mpar { margin-top: .7em; }
.manifesto .mstrong { font-weight: 700; }
#manifestoText { font-size: clamp(24px, 2.9vw, 40px); }
.who-sub { margin: 18px auto 34px; max-width: 640px; }
/* Despre: pe ecrane mai mici, textul stă centrat sub poză */
.polaroid-wrap { padding-top: 0; }
@media (max-width: 1100px) {
  .about > div:last-child { max-width: 640px; margin: 0 auto; width: 100%; text-align: center; }
  .about-text { max-width: none; }
  .photo-cap { text-align: center; }
}
